Key difference
One ecosystem vs. an open platform
After HubSpot acquired Clearbit in December 2023, the standalone API has been transitioning to HubSpot's Breeze Intelligence platform. Breeze Intelligence now lives entirely inside HubSpot. If you use HubSpot, that's convenient: auto-enrichment, form shortening, and buyer intent are built right in with zero setup.
But if you use Salesforce, Attio, or no CRM at all, Breeze Intelligence is not an option. And even within HubSpot, you get exactly one data source. If Clearbit's database doesn't have the email or firmographic data you need, there is no fallback.
Deepline waterfalls across 79 providers. If Hunter misses, it tries Prospeo, then Icypeas, then others. Multi-provider coverage finds more results than any single source, including Clearbit.
Who should use what
Choose the right fit
Choose Deepline if you...
✓ Use any CRM (or none), not just HubSpot
✓ Need multi-provider waterfall for higher coverage
✓ Use Claude Code, Cursor, or Codex for GTM automation
✓ Have your own API keys (BYOK = $0)
✓ Want data in your own PostgreSQL database
✓ Need enrichment beyond 100 lookups/month
Choose Clearbit/Breeze if you...
✓ Already use HubSpot and want zero-setup enrichment
✓ Need form shortening for inbound lead capture
✓ Want auto-fill on CRM contact and company records
✓ Only need basic enrichment for under 100 contacts/month
✓ Prefer native HubSpot workflow integration over CLI
Side-by-side
Feature comparison
| Feature | Deepline | Clearbit / Breeze |
|---|---|---|
| Interface | CLI + API (agent-native) | HubSpot UI (embedded in CRM) |
| CRM requirement | None, works with any CRM or standalone | HubSpot required |
| Enrichment sources | 79 providers with waterfall logic | 1 source (Clearbit/HubSpot database) |
| Pricing | Free (own keys), or managed credits from $0.08/cr | Free 100 credits/mo with HubSpot, then $0.45/credit |
| Form shortening | Not built-in (use with any form tool) | Native: fewer form fields, higher conversion |
| Buyer intent | Via Crustdata, Bombora, and other providers | Native buyer intent within HubSpot workflows |
| Data ownership | PostgreSQL DB included (your data, your schema) | Data lives in HubSpot CRM records |
| Bring your own API keys | Yes, connect any provider account, use free | No, Clearbit/Breeze is the sole source |
| AI agent support | Native CLI: agents call deepline enrich directly | No CLI, no API for agent automation |
| Database | Included PostgreSQL (Neon) with SQL access | No standalone database (HubSpot CRM only) |
| Setup effort | CLI install + API key config (~5 min) | Zero (auto-enabled for HubSpot customers) |
| Auto-fill CRM records | Via CRM integrations (Attio, HubSpot, Salesforce) | Native: automatically enriches new contacts and companies |
Analysis
The lock-in problem
HubSpot convenience is real. Breeze Intelligence makes enrichment feel invisible if your team already lives in HubSpot. The tradeoff is that you inherit one ecosystem, one data source, and no CLI or agent layer.
Deepline keeps the workflow open: any CRM, any provider keys, and the ability to route around misses without changing your stack.
Callout
Bring your own keys, pay nothing. Deepline lets you connect API keys from Apollo, Hunter, Crustdata, PDL, and 26 more providers. BYOK mode costs $0. You pay each provider directly at their published rates, with zero markup from Deepline.
Trusted by GTM teams
Common questions
FAQ
Is Clearbit now part of HubSpot?+
Yes. HubSpot acquired Clearbit in December 2023 and rebranded it as Breeze Intelligence. Clearbit's standalone API has been transitioning to HubSpot's Breeze Intelligence platform. Breeze Intelligence is now bundled into HubSpot's platform and requires a HubSpot subscription to use.
Do I need HubSpot to use Deepline?+
No. Deepline is CRM-agnostic. It works standalone via CLI, or integrates with HubSpot, Salesforce, Attio, and other CRMs. You can enrich data without any CRM at all, just a CSV file.
Is Breeze Intelligence really free?+
HubSpot includes 100 Breeze Intelligence credits per month at no extra cost for eligible plans. Beyond that, additional credits start at $45/month. The enrichment itself has zero marginal cost for those 100 lookups, making it genuinely free for low-volume HubSpot users.
Why would I choose Deepline over free Clearbit credits?+
Clearbit/Breeze uses a single data source. If that source doesn't have a contact's email or company data, you get nothing. Deepline waterfalls across up to 79 providers. If Hunter misses, it tries Prospeo, then Icypeas, then others. Multi-provider coverage finds more results than any single source.
Can I use Deepline and HubSpot together?+
Yes. Many teams use Deepline to enrich data from multiple providers, then sync results into HubSpot via the HubSpot integration or CSV import. You get the best of both: multi-provider data coverage and HubSpot's CRM workflows.